The Atomium, originally built for the Brussels World Fair in 1958, is a landmark structure in Brussels. The exhibition was held at the Heysel Plateau in Laeken. He’s a museum now. It is 102 meters high and designed by engineer André Waterkeyn and architects André and Jean Polak.
The Atomium, which was renovated as a major national event between 2004 and 2006, is now, with more than 600,000 visitors annually, the most popular tourist attraction in Europe’s capital, art center and an international symbol for Brussels and Belgium and was not intended to survive Expo 58 for which it was the main building.
The Atomium is also a cultural site besides its heritage value. The route is spent more than half on exhibitions covering Belgium and digital arts.
The Atomium is internationally recognized on an institutional, cultural and artistic level due to its unique structure in the world, its emblematic character and its strong futuristic aspect. This strong brand image provides many possibilities for cooperation, from renting a part of the building through co-branding and filming.